Next week, Team Auping will travel to the south of France, where the Tour du ALS will take place for the tenth time on Thursday 9 June 2022. Participation requires decisiveness and a great sporting achievement. Will you help us?

This spring, Royal Auping is introducing sustainable premium mattresses. The company from Deventer is taking the next major step in making its entire mattress range completely circular.

The Auping Noa bed is winner of this year’s iF DESIGN AWARD, the world-renowned design prize. Auping Noa won in the discipline ‘Product’ in the ‘Bedroom furniture’ category.

On 28 March, our new brand campaign 'Ode to your mind' will be launched. With this campaign, we celebrate all the beauty that a well-rested mind brings, from good moods and creative inspiration to being able to console and provide a listening ear. With this campaign, we want to emphasize the importance of mental rest. The multimedia campaign, which literally shows the effects of mental rest on people and their environments, appears on TV, online, on social media and in print.